SHOP THE HOLIDAY DROP.
The Story
It’s hard to say where it all began.
Maybe on my knees, begging for a fresh start.
Maybe in the whisper I heard on the second day of 2020.
Maybe it started long before that, when grace was already chasing me through the whirlwind.
What I know is this:
New Saint & Company wasn’t built from ambition,
it was born from surrender.
A quiet “yes” that’s still echoing.
A seed of obedience that keeps growing.
This story is still in its infancy.
It’s tender. Holy. Not fully formed.
But even now, it begs to be nurtured, tended, and shared.
To feed the hungry with the fruit of God’s Spirit.
This isn’t a brand. It’s an altar.
This is holy ground.
Our Prayer
God,
We don’t want to build anything without You.
Not clothes.
Not content.
Not community.
Not a name for ourselves. Only Yours.
We’re tired of pretending.
We're tired of figuring it out.
Tired of chasing what doesn’t last.
We want to make room for You to dwell here, for real.
In every thread. Every word. Every weary heart that finds us.
Let this be the place where people remember who you are, who they are.
Where shame has no voice.
Where beauty isn’t performative but it’s prophetic.
Where holiness gets to feel like home again.
Cover us.
Stretch us.
Keep us in step with Your Spirit.
May everything we create whisper to the world:
You’re not too late.
You’re not too far.
You’re still worthy of the build.
Worthy of His Grace.
In Jesus name,
Amen
Mission
To clothe and cultivate a generation of believers; from soul to sole, through timeless design, bold faith, and spirit-led media.
Values
Faith First – We follow the Word and the whisper of the Holy Spirit.
Legacy over Hype – We build what lasts, not what trends.
Excellence is Worship – Quality is how we honor God and serve others.
This is Holy Ground – Every space we touch is sacred.
No Gatekeeping – Freedom, truth, and beauty are for everyone ready to grow.
You Belong Here – This house is built for the called, the curious, and the coming home.
Statement of Faith
We believe Jesus Christ is the Son of God, the only way to salvation, and the cornerstone of everything we build. Our faith is not aesthetic, it’s foundational.
Every design, word, and work is rooted in the Word and led by the Spirit. This is holy ground.
Founder
I'm April Marie. God gave me this vision at the top of 2020 and though I trust Him it took me years to decide I was worthy of the mission. I'm here to support you in your discovery to build much faster than I did. Buckle up, you haven't seen anything yet.
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